Friday, 24 June 2011

Digital Video Editing

Above is our final edit which was done on Adobe Premier Pro and is our full edit of our Dairy Milk Advert. The different things we have done to get to this final edit is stuff like changing the volume and the length of the shots. On all of our shots we have increased the volume to make the dialogue louder and clearer. We have also used a transition at the end to go into the Dairy Milk Bar. At the end of our advert we have the product and the voice over that says our catch phrase. We recorded this with a sound recording pack and then edited it down to length.This edit shows that this advert is very long and what it is that we have done is make one long one to split in to two different adverts to be shown at different times to make a story. To make all this in a certain amount of time i had to cut down shots and sounds so that it would fit in to two different slots of a TV channels advertising breaks.